Privacy Policy Overview
At Sereia Official LLC ("Sereia"), we are committed to safeguarding your privacy. This Privacy Policy outlines how we collect, use, and protect your personal information when you engage with our websites, products, and services.
Personal Information We Collect
1. Information You Provide
1.1 Contact Information – Your name, email address, mailing address, and phone number, provided when creating an account or placing an order.
1.2 Payment and Transaction Data – Payment details such as card information, billing address, and transaction history. Payments are securely handled by third-party processors like Shopify; we do not store payment card numbers.
1.3 Communications – Any correspondence with us for customer service or feedback may be recorded.
1.4 Marketing Preferences – Information about your preferences for receiving marketing communications and interactions with those communications.
2. Automatically Collected Data
2.1 Device Information – Data collected about your device, such as IP address, browser type, operating system, and general location (e.g., city, state).
2.2 Online Activity – Your interactions with our services, including pages visited, duration of visits, and actions taken, tracked using cookies and similar technologies. (See our Cookie Policy for details.)
3. Information from Other Sources
3.1 Social Media – Data collected from platforms like Facebook, TikTok, and Instagram when you interact with our pages.
3.2 Third Parties – Data from marketing partners, publicly available sources, or data providers.
How We Use Personal Information
4. Purpose of Data Collection
4.1 Service Provision – To operate and manage our services, process orders, and fulfill contractual obligations.
4.2 Communication – To respond to inquiries, provide customer support, and send updates and notifications.
4.3 Service Improvement – To enhance services, ensure security, and personalize user experience.
4.4 Research and Development – Business analysis and research to improve services, including anonymized data for insights.
4.5 Marketing and Advertising – Promotional emails, text messages, and interest-based advertising through third-party platforms. (Opt-out details provided below.)
4.6 Compliance and Protection – To meet legal obligations and protect rights, including audits and legal claims.
5. Data Minimization and Accuracy
5.1 We collect only the necessary data stated in this Privacy Policy and ensure accuracy and updates as needed.
6. Consent and Legal Basis for Processing
6.1 Personal data is processed based on user consent, contractual necessity, legal compliance, or legitimate business interests.
7. How We Share Personal Information
7.1 Service Providers – IT support, hosting, and customer service providers.
7.2 Payment Processors – Secure payment handling by Shopify, PayPal, and other processors.
7.3 Professional Advisors – Legal, financial, and auditing services.
7.4 Authorities – Compliance with law enforcement or government requirements.
7.5 Business Transfers – Data shared in mergers, acquisitions, or sales.
7.6 Advertising Partners – Marketing and interest-based advertising involving cookies and tracking technologies.
8. Your Privacy Rights and Choices
8.1 Opting Out of Marketing – Unsubscribe via email links or contact us directly. Reply STOP to opt out of text messages.
8.2 Online Tracking – Manage cookie preferences through our Cookie Policy.
8.3 Personal Information Requests – Request access, correction, or deletion of personal data based on your location’s regulations.
8.4 Complaints – File complaints with us or applicable data protection authorities.
9. Security
9.1 We implement technical and organizational measures to protect personal information, but no system is 100% secure.
10. Breach Notification
10.1 In the event of a data breach, affected individuals will be notified per legal requirements.
11. Children's Privacy
11.1 Our services are not intended for individuals under 18. If we collect data from minors without consent, it will be deleted.
12. International Data Transfers
12.1 Personal data may be processed outside your home country, including the U.S., with appropriate safeguards in place.
13. Data Retention
13.1 We retain personal data only as long as necessary for the purposes stated, following legal obligations.
14. Job Applicants
14.1 Data from job applications, including resumes and personal details, is used solely for recruitment purposes.
15. Third-Party Links
15.1 We are not responsible for third-party website privacy practices or content.
16. Automated Decision-Making and Profiling
16.1 We do not make automated decisions that significantly affect individuals. Updates to this policy will inform users if this changes.
17. Data Protection Rights for EU Residents (GDPR)
17.1 EU residents have GDPR rights, including access, rectification, erasure, data portability, and objection to processing.
18. California Consumer Privacy Act (CCPA) Compliance
18.1 California residents have rights under the CCPA, including access to collected data, deletion requests, and opt-out options for data sales.
19. Changes to This Privacy Policy
19.1 Updates will be reflected in the “Last Updated” date, with notifications sent for significant changes.
20. Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:
